Barb Swartzentruber is a senior strategist with deep experience in food systems, circular economy, and sustainable community development. Her work is distinguished by her ability to convene diverse actors and lead systems-level change, translating policy ambition into coordinated, on-the-ground action. As a leader in civic innovation, Barb convened and led a multi-sector collaboration of governments, businesses, academics, and community partners to win Canada’s Smart City Challenge—building a circular, sustainable regional food system and mobilizing over $25 million in public and private investment. This work established multiple innovation platforms advancing circular economy, regenerative agriculture, zero-waste economic development, and climate action.
An experienced post-graduate educator, Barb has taught public policy, system change, and community development, and is known for her ability to translate complex systems, policy, and governance challenges into clear, implementable programs. She is committed to advancing shared vision and mission-driven collaboration as a foundation for building inclusive, resilient, and environmentally sustainable local economies and communities.
